Automated direct mail is an important tool for a business. It helps you reach a large number of people with little effort. The software makes it easy to customize your letters for different types of recipients. And it doesn't require you to design or print them yourself.
Some automated direct mail tools even offer the chance to send postcards. This can help boost your sales and improve your customer relationships. These types of letters can be sent to customers who are shopping online or to those who purchase in-store. You can also include holiday cards.
Some companies, such as thredUP, use this software to automatically replace images on their retail postcards. They have a $225 monthly flat rate startup plan.
For instance, some businesses can set up an email campaign that sends personalized messages to a customer's birthday. Another example is when a financial company triggers a personalized rejection letter.
The best systems allow you to customize multiple pages of a letter. They also offer a variety of templates for you to use. You can also create your own HTML templates. This allows you to keep your company's branding consistent. You can even choose between landscape and portrait postcards.
In addition to providing you with a way to send emails, the software also has a scalability feature that allows you to create lists of more than 2500 contacts. The system automatically adds addresses to your mailing list and fills in the names. You can then use the tool to create new ads based on how your target audience is behaving.
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